In today’s digital age, having a professional and effective online presence is crucial for any business. Whether you’re a startup or an established company, the right web design can significantly impact your brand’s success. If you’re in Asheville, North Carolina, and looking for a top-notch web design agency, Strato Digital Marketing is here to help. We specialize in not only web design but also comprehensive search engine marketing (SEM), branding, and search engine optimization (SEO) services. Our team is dedicated to crafting digital experiences that resonate with your audience and drive results.

Video Tutorial: How to Make a Website in 2024

Need help setting up your site? In this short video tutorial, our owner Jerod Tabor will show you his method for how to create a website on WordPress in 2024. This comprehensive video series will cover everything from installing WordPress to deploying your site live.

The Importance of Web Design

Web design serves as the face of your online presence. It’s the first thing visitors see and interact with, making it a vital component of your digital strategy. Here’s why web design is essential:

• User Experience: A well-designed website enhances user experience, making it easy for visitors to navigate and find the information they need. This can lead to longer site visits and higher conversion rates.
• Brand Image: Your website reflects your brand’s image and values, helping to build trust and credibility with your audience.
• SEO Benefits: Proper web design improves your site’s SEO, helping it rank higher in search engine results and attract more organic traffic.

Why Choose Strato Digital Marketing?

At Strato Digital Marketing, we pride ourselves on delivering exceptional web design services tailored to meet your specific needs. Here’s why you should choose us:

Expertise in Web Design

• Customized Designs: We create unique, responsive, and user-friendly websites that align with your brand identity.
• Cutting-edge Technology: We utilize the latest web design trends and technologies to ensure your site stands out in a crowded digital landscape.

Comprehensive Digital Marketing Services

• Search Engine Marketing (SEM): We develop targeted campaigns to drive traffic and increase conversions, ensuring your marketing dollars are well-spent.
• Branding: Our team helps build a strong, consistent brand image across all platforms, enhancing your overall market presence.
• Search Engine Optimization (SEO): We enhance your site’s visibility on search engines through proven strategies, ensuring you reach your target audience effectively.

Creating a Website on a Budget

If hiring a web designer is not within your budget, you can still create a professional website using the right tools and resources. Here’s a step-by-step guide on how to make a website in 2024:

Step-by-Step Guide to Making a Website

Choosing the Best Content Management System (CMS)

When it comes to content management systems, WordPress stands out as the best option. It is highly SEO-friendly, which means Google’s search crawlers favor it, making it easier to rank higher in search results. Additionally, WordPress offers extensive community support, including tutorials and forums that help solve any problems you might encounter. The plugin library is another advantage, providing a wide range of free and paid plugins to enhance your site’s functionality.

Selecting the Right Hosting Provider

Choosing the right hosting provider is crucial for your website’s performance. GoDaddy is known for its reliable hosting services and user-friendly interface. It includes Microsoft 365 with a company email and offers AI features like GoDaddy AI WordPress (GoDaddy Airo) for added convenience. Alternatively, WP Engine’s Flywheel is an excellent choice for those on a budget, starting at just $15/month. It integrates with a desktop app for local development, making it a versatile option for many users.

Developing Locally

Local development offers several advantages, including faster development processes and reduced risk of site issues. Developing locally ensures you have a stable environment, and keeping a local backup provides added security. Tools like Local for WordPress make this process seamless and efficient.

Using a Visual Drag and Drop Builder

To make the design process more intuitive, consider using a visual drag-and-drop builder like Elementor. This tool is highly user-friendly, featuring an easy drag-and-drop interface that simplifies the design process. Moreover, Elementor offers extensive resources and community support for troubleshooting, making it an excellent choice for beginners and experienced developers alike.

Choosing a CRM

Selecting the right CRM is essential for managing customer relationships effectively. HubSpot CRM is a great choice for small businesses, offering an excellent free plan to start. It provides top-notch email tracking and seamless integrations, helping you stay organized and efficient in your marketing efforts.

Conclusion

Creating a professional website is an achievable goal, whether you choose to hire a web design agency or take on the project yourself. However, if you encounter any challenges or prefer to have experts handle the task, Strato Digital Marketing is here to assist. We offer top-tier web design, SEO, SEM, and branding services in Asheville, North Carolina.

FAQs

What services does Strato Digital Marketing offer? Strato Digital Marketing offers web design, search engine marketing (SEM), branding, and search engine optimization (SEO) services.

Why is web design important for my business? Web design enhances user experience, reflects your brand image, and improves your site’s SEO, helping it rank higher in search results.

Can I create a website myself if I can’t afford a web designer? Yes, with the right tools and resources, you can create a professional website yourself. Our guide outlines the best tools and steps for creating a website in 2024.

What is the best CMS for creating a website? WordPress is highly recommended due to its SEO friendliness, extensive community support, and vast plugin library.

Which hosting provider should I choose for my website? GoDaddy and WP Engine’s Flywheel are excellent choices. GoDaddy is known for its reliability and user-friendly interface, while Flywheel offers affordable local development options.

What CRM should I use for my business? HubSpot CRM is a great choice for small businesses. It offers a free plan to start and provides excellent email tracking and integrations.